On February 23th, 1935, JosÃ© Ribeiro TristÃ£o opens a little grocery store in the town of Afonso ClÃ¡udio, in the countryside of the Brazilian state of EspÃrito Santo. He names it Casa Misael, after his father Misael TristÃ£o. The store sold everything from food items to farming supplies, fabrics and haberdashery items.
At the same time, as both the state of EspÃrito Santo and the country tried to reverse the struggles that came with the Great Depression of 1929, JosÃ© identified the great investment opportunity coffee would be. Thus, he decided to use it as currency in his establishment, betting it would become a way of expanding his business. And he was right, so that in the 1950s coffee became Casa Misaelâ€™s flagship business.
In 1960, already under management of JÃ´nice TristÃ£o, JosÃ© TristÃ£oâ€™s son, the company expands its operations by exporting coffee, leading to the creation ofÂ the company JosÃ© Ribeiro TristÃ£o e Filhos. In the 1970s, the company divided itself into two separate entities: TristÃ£o Companhia de ComÃ©rcio Exterior and TriscafÃ© ArmazÃ©ns Gerais. In 1971, the instant coffee company RealcafÃ© SolÃºvel do Brasil was established. In 1988, the companies pass onto the familyâ€™s third generation with the entry of JÃ´nice TristÃ£oâ€™s children, and are consolidated as one of the most solid business groups in their home state, as well as one of the largest groups in the coffee industry worldwide: the TristÃ£o Group, or Grupo TristÃ£o, in Portuguese.
Rod. Gov. MÃ¡rio Covas, 400A - M. de Noronha - Viana - ES
Phone Number: +55 27 3334-9800
Fax: +55 27 3334-9824
Rod. Gov. MÃ¡rio Covas, 140A - M. de Noronha - Viana - ES
Phone Number: +55 27 3346-1400
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